Helping to foster young talent

The inaugural event featured three race categories: Half Marathon, 10km, and 3km. From the beginning Nike Run Club has served as the official training partner, offering pace teams on race day and a variety of support, including professional training programs and warm-up exercises to help participants prepare.

In addition to the well-received race route and excellent event services, EVA Air expanded the race in 2022 to include a full marathon category. That same year, the event launched the “Seedling Program” to foster the development of young marathon talent in Taiwan. A special award category, the “10K Seedling Program – Individual Group,” was introduced, and in 2023, the initiative evolved into the “Seedling Program – Campus Tour,” which brings professional coaches to schools across different cities in Taiwan. These sessions are led by national athletes who share their training insights, promote proper running techniques, and help young runners develop and improve. Moreover, a portion of the registration fees is donated to charitable organisations each year, blending athletic spirit with social responsibility.

EVA Air Marathon is renowned for its generous finisher rewards. Medals are uniquely designed in the shape of aircraft engine turbines. Full marathon finishers receive a windproof thermal cape while half marathon and 10km finishers are awarded stylish and practical towels. The event also calls upon the extensive resources of the Evergreen Group, featuring an impressive selection of prizes, including a total of 30 flight tickets from EVA Air and UNI Air, TWD 50,000 (EUR 1470) travel vouchers from EverFun Holiday, EVA Air’s Infinity MileageLands miles, and discount codes for EVA Air tickets, as well as dining vouchers from Evergreen Hotels. These generous rewards ensure that participants leave with more than just memories, and make the event a global attraction for runners worldwide.

To extend the running experience beyond Taiwan, EVA Air collaborates with travel agencies to promote the “Run to the World” project. This initiative helps Taiwanese runners participate in major international marathons, including the Brisbane Marathon, Hokkaido Marathon, Mt. Fuji Marathon, and three of the world’s seven marathon majors: the Berlin Marathon, New York City Marathon and Chicago Marathon. The project also allows participants to combine their race journey with sightseeing and local experiences.

The 2025 EVA Air Marathon is scheduled for 26 October. Runners from around the world are invited to book a flight with EVA Air and come to Taipei to participate in this vibrant and internationally celebrated event.