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20 August 2021, 12pm

Almost 47m viewers

Men’s Marathon was TV’s second highest viewership during Olympics

by Brett Larner

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In the wake of the Tokyo Olympics Video Research, Ltd. announced that the closing ceremony had a viewership rating of 46.7% in the greater Tokyo metropolitan area, slightly less elsewhere.

The company calculated that 46,997,000 people nationwide had watched the closing ceremony in realtime.

The event broadcast that earned the highest viewership was the men’s baseball final on NHK on 7 August when Japan defeated the USA. to win the gold medal, at 37.0% Second was NHK’s broadcast of the Aug. 8 men’s marathon, where Suguru Osako placed 6th, which earned 31.4% viewership in its second half. Third was the men’s soccer semi-final match on 3 August where Japan lost to Spain in extra-time, at 30.8%.


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